Tuesday, March 24, 2009

The Voice of Mom: Tide Loads of Hope

I love when I can combine fashion with supporting a worthy cause, and thanks to a recent post from The Voice of Mom, I get to do that today! I had no idea Tide had a campaign called "Tide Loads of Hope," which "helps in the aftermath of a natural disaster by providing clean clothes and a sense of comfort to families in need."

has partnered with Feeding America and the campaign travels to disaster-affected neighborhoods with either or trucks or vans providing families with free mobile laundry service. Who knew laundry was going mobile? What a great concept! From The Voice of Mom's post: "To date, Tide Loads of Hope has washed more than 35,000 loads of laundry for over 20,000 families. Most importantly, the Tide Loads of Hope program means [they’re] equipped to take action whenever and wherever there is a need in our country."

Here's where the cause ties into our fashion trend tuesday. You can support Tide Loads of Hope by purchasing one of their cool vintage tees. The tees come in four colors (red, green, blue and yellow) and both women's and men's styles. They are only $20, which is a small price to pay for a cool t-shirt and a cool cause. All profits go to support families affected by disaster.

To read more about the Tide Loads of Hope trucks and vans and the cool things they're doing, check out "Buy a Shirt, Help a Cause: Tide Loads of Hope" from The Voice of Mom. To purchase your own vintage Tide tee, visit the Tide Loads of Hope T-shirt page here. Nothing like some good, clean fun tees to kick of spring! --Emily

Photo from The Voice of Mom.

1 comment:

Cecily R said...

I want one!!!!! I'm all about the vintage...and the cause. :)